Copywriting and creative direction for M/Y After You
website copywriting
After You is a 55 meter motor yacht featuring a brand-new refit in 2022, a collaboration with British designer Mark Berryman Design that radiates warmth, invites relaxation, and brings the space to life.
The owners wanted to build a website to advertise the yacht for charter when not in use. The focus of this project was to highlight the interior and exterior of the custom refit; to show the experience of luxury once aboard, and visually transport visitors to destinations across the Mediterranean and Caribbean.
Interior & Exterior
Features of the yacht include full-height windows create impressive views and natural light throughout the yacht, complementing the vibrant, elegant interior. Custom-made sofas upholstered in modern, heavy neutral textiles paired with a variety of leathers in plain, woven, and embossed patterns are the foundation of After You’s ultra-lux, functional interiors.
